SPEEDING drivers on the region’s motorways are the target of traffic cops this week as part of a pan-European awareness campaign.
The week-long initiative − starting today (13 April) will see officers from the Central Motorway Police Group (CMPG) specifically looking out for people who break the speed limit.
In 2013, 3,064 people were killed or seriously injured on roads in England and Wales, in crashes where speed was a factor.
In a bid to reduce these numbers locally, officers will be out and about on the regional motorway network this week, highlighting the dangers of speeding and the consequences driving above the limit can have.
In addition to previous years when the campaign has run, officers will be taking part in a 24 hour ‘speed marathon’ on 16 April, where forces from across Europe will come together to tackle the issue.
Throughout the week, CMPG will be targeting speeders on collision hotspots on the region’s motorways, including stretches of the network identified as having a problem with speeding drivers by 600 members of the public in a Twitter survey.
Tweets from @CMPG will highlight the actions taken by officers monitoring these routes.
Inspector Jason Wathes said: “Speed is one of the main factors in fatal collisions but sadly, some drivers don’t stick to the speed limit or simply disregard it altogether.
“We want to address that attitude head-on and this week, we are seeking to take action against those who put the lives of others at risk by going over the limit.
“Through education and enforcement at the roadside, we hope we’ll be able to change the behaviour of those who speed, making them sit-up and consider more seriously the safety of themselves and others in the future.”
For further information visit: www.think.direct.gov.uk/speed