A TAMWORTH mum who gave up a successful career in sales to follow a passion for helping people improve their lives has been making the headlines after landing a high-profile celebrity client.
Kerry Katona has publicly credited Tamworth-based personal development coach Emma Cross with helping her get back on track following a split with husband, George Kay, in 2015.
Speaking to OK! Magazine recently, Kerry opened up about the counselling sessions she received from Emma after the relationship breakdown and since.
As well as giving her marriage to George another try, the former Atomic Kitten star has also been inspired to pursue a new career in life coaching.
“Emma is absolutely brilliant,” Kerry said. “I’ve actually signed up to do a life-coaching course in October. I’m really looking forward to that.”
Although 35-year-old Emma has been training and gaining experience as a life coach for more than 14 years, she has only recently taken the plunge by turning her passion into a full-time career.
She was amazed when she got the call from Kerry, who is now one of her regular clients.
“Kerry was one of the first people to contact me through my website,” Emma said. “I couldn’t believe it. We started speaking and hit it off straight away. I went to her house and have been helping her to stay on track since then. People have noticed the difference in her and Kerry has referred me to other people too.”
Emma is a certified NLP (neuro linguistic programming) practitioner and uses proven NLP and personal development psychotherapy techniques to help people lead happier and more successful lives.
This could be for overcoming a trauma, achieving long-term goals, coping with the stresses of everyday life, or just generally making positive and lasting changes for the better.
Although Emma has all the qualifications to back up her abilities, she first turned to life coaching because she found she had a natural talent for helping people get the most out of life.
The mum-of-two believes her own difficult childhood and struggles in life have given her a unique understanding and appreciation of how coaching can make a real difference.
“I didn’t have a great childhood. I had no role models and left school at 15 with no qualifications. I was a single mother by the age of 19 and was headed down a road I didn’t like,” Emma said.
“However, the birth of my first child motivated me to build a better life for us. I started to read self-help books because I didn’t want to continue down the path I was on. My driving force was to give my son a better life and be the role model that I didn’t have growing up. That motivated me to work hard and achieve my goals.
By the age of 22, Emma had a great job in sales and had bought her own house. She soon realised she had a natural ability for helping others make positive changes in their lives and started training as a personal development coach and NLP practitioner.
Earlier this year, she decided to take the plunge by giving up her job as a sales consultant and devoting all her time to her career as a life coach.
“I’m passionate about helping other people achieve their goals, just as I have achieved mine and I believe my own experiences enable me to help bring out the best in others.
“Business has been good so far, especially with getting Kerry as a client. I am hoping to do more work with celebrities, but I can help people from all walks of life,” Emma said.
For more information, or a free consultation, visit www.emmacrosscoaching.co.uk.